Ian Campbell | Business Post

Ian Campbell

iancampbell

Connected Magazine

Digital marketing dilemmas

Go-to-market strategies increasing rely on digital marketing, but it’s a tricky art to master because of constantly moving parts. Ian Campbell talks to experts about the ones that matter most

‘Saying you won’t touch ChatGPT is like choosing not to use Word or spell check’ – Peter Heneghan on AI

Media and PR veteran Peter Heneghan says artificial intelligence is here to stay, whether we like it or not, and early adopters are going to reap the benefits

Can Ireland have a digital and decarbonised economy?

If ‘green technology’ delivers on its promise then all things are possible

Finding and funding academic entrepreneurs while fixing holes in Ireland’s spin-out ecosystem

Growing evidence suggests our higher education institutions are underachieving when it comes to commercialising research, Ian Campbell reports

New online networks help people find their tribe

If LinkedIn isn’t broke, why is everyone trying to fix it? Ian Campbell looks at how new networking platforms from three Irish entrepreneurs cater for different needs – and why the market leader continues to thrive

The risks and rewards of AI playing a larger part in our lives

Organisations are embracing artificial intelligence (AI) and machine learning, but they need to be careful with what is still in many ways a nascent technology. Executed well, it can deliver competitive advantage; do it badly and it can cost credibility as well as money. Ian Campbell reports

How to innovate and avoid disruption

Fast evolving technologies and even Covid-19 have contributed to a new wave of disruption, presenting an opportunity for start-ups and a threat to established businesses. Ian Campbell reports

Back to the future office

Plans to return to the workplace are still in flux as organisations adjust to the new world of hybrid working and employees continue to spend time at home

Smarter startup skills

Three experienced hands in early-stage businesses share the lessons they’ve learned and the pitfalls to avoid

Digital transformation: bridging the new and old worlds of IT

The pandemic has helped shape the new world of work, and moving from legacy systems to more agile and fit-for-purpose solutions is the challenge

How apps and social media changed the way we work

Clunky IT solutions have been pushed aside as employees expect consumer-type experiences and fast access to the apps they need

Covid-19 exposes cracks in contact centre services

People’s frustration with poor customer support from telcos reached boiling point during the pandemic, but it’s been bubbling up for years

Digital government: accelerating public sector transformation

Ireland’s digital government strategy is about to step up a gear, but some practices are proving hard to change

Why cloud is the new normal

There will be no going back for organisations that took a first step into the cloud during Covid-19 – the accelerated adoption of new technologies is likely to change their businesses forever

Classify and clarify: choosing the right data storage solution

Picking a storage and backup solution starts with an audit of the data you have and its importance to the business

More agility, less failure is the aim of IT project managers

Third-party service providers bring their expertise to IT projects, armed with new methodologies as well as new technologies

Why IT projects fail

As old as IT projects is the ability of people to screw them up. Technologies come and go, but another money pit fiasco is never far away, so what’s still going wrong

Four walls good, no walls better

The very concept of what it means to be a data centre is up for grabs as multicloud strategies and edge computing change the relationship between organisations and their workloads. Ian Campbell reports

Tiers for fears

Managing huge volumes of data has become one of the biggest business headaches. Ian Campbell talks to storage experts about making it accessible, compliant and recoverable

Covid-19 makes the case for cloud and hybrid IT solutions

One consequence of the coronavirus is accelerated use of the cloud and higher costs, but there is a growing market for hybrid services – combining cloud and data centre storage