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From left: Mark Cummins, chief executive, Pointy; Lorraine Higgins, chief executive, Retail Excellence; Charles Bibby, co-founder, Pointy; and Áine Mulvey of bathroom retailer PH Ross Pic: Robbie Reynolds

Pointy in retail partnership with Retail Excellence

Tech company Pointy is partnering with Retail Excellence, the representative body for the retail sector in Ireland, to help shops around the country to improve their online presence.

Under the initiative, 21 retailers will receive free Pointy boxes, valued at €400 each, which automatically create a Pointy page for products, by plugging into barcode scanners.

The technology gives retailers a dedicated web page with store information ...