Black Friday bandwagon is flattening December 8

Black Friday, the day after Thanksgiving in the US, is now considered the start of the Christmas shopping season

Ruth McEntee, head of sales, Google Ireland

Online shopping on Black Friday is replacing the traditional shopping day in Dublin on December 8th, according to Ruth McEntee, head of sales at Google Ireland.

Since the early 2000s, Black Friday, the day after Thanksgiving in the US, has been considered the start of the Christmas shopping season. Retailers offer promotional sales in store, and recently Cyber Monday, the Monday after the Thanksgiving holiday was created by marketing companies to persuade people ...