‘The less glamorous the better’

‘The less glamorous the better’

Software engineering firm Guidewire deliberately focused on insurance from the get-go. Now it’s worth $8 billion, chief executive Marcus Ryu tells Emmet Ryan

At the turn of the century, in the wake of the dotcom bubble bursting, Marcus Ryu and his buddies were looking for a place that was boring. They wanted a sector that was not drawing a whole lot of interest but needed real work. In the process they have built a business that is now worth almost $8 billion and is working with a quarter of the insurance business.

Entering an industry around a decade or...

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