A company’s website has to be the foundation of any successful digital marketing strategy, writes Deirdre Cashion
Connected, Technology /
While technologists get excited about the possibilities offered by a more connected world, canny observers warn against putting the cart before the horse, writes Alex Meehan
Make sure you have a strong business case for an analytics project, then find the best tools to execute it. Ian Campbell takes advice on big and small data strategies.
YouTube has become a viable platform for people to showcase their abilities and, as a result, more and more opportunities are coming the way of its content creators.
Microsoft is on a mission to simplify BI and analytics by making it accessible from the heart of a business.
Properly executed business intelligence can drive great change.
The biggest change in analytics, according to one data scientist, is the ability to dig down into the granular detail of more data at an affordable price.
The retail sector is on the cusp of radical transformation and analytics is the engine for change.
Always on is just for openers when more and more online business demands real time