Pippa O’Connor Ormond invests in new Irish vodka brand

Istil 38, a 38 per cent spirit, is sold in three flavours – classic, pink berries and vanilla – and is retailing at €38 a bottle

Pippa O’Connor Ormond, the businesswoman has joined with Shane Davey, Niall O’Dwyer and John Reynolds to invest in a new vodka brand, Istil 38. Picture: Barbara McCarthy