EBay raises reveneue and profit targets

Efforts to attract new shoppers appear to be paying off

EBay trying to compete with rivals such as Amazon.com

Online marketplace EBay has raised revenue and profit forecasts, as efforts to lure new shoppers gained traction one year after the company split from its PayPal payments business.

Full-year revenue will be $8.85 billion to $8.95 billion, the company said in a statement. That is up from a previous forecast of $8.6 billion to $8.8 billion. Analysts estimated $8.81 billion, according to data compiled by Bloomberg.

Full-year profit, excluding certain items, will be ...