Viral referendum campaign reaches 250k with zero budget

With zero marketing budget, Straight Up For Equality, the pro same-sex marriage

campaign, claims to have reached 250,000 people six weeks after its launch.

Finian Murphy, the founder of collaborative project team Agility, is behind Straight

Up For Equality, which is being run as part of the Yes Equality campaign.

Nearly 10,000 people have signed up ...