PSG launches internal communications arm

PSG launches internal communications arm

Dublin-based PR agency PSG Communications is launching an internal communications division.

Alan Tyrrell, a director at PSG, said the division – called Inside – would work with current clients on internal communications strategies, as well as new clients.

Since PSG is the Dublin affiliate of Ketchum, a global public relations and marketing agency, it will also work with any of Ketchum’s clients that are looking for assistance with internal communications in Ireland.

“Internal communications used to be half a job,” Tyrrell said, adding that traditionally the internal...

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