Panadol maker launching €800k campaign to highlight Irish link

Panadol maker launching €800k campaign to highlight Irish link
Dave Barrett, country manager for GSK in Ireland Picture: Maura Hickey

‘We had a customer in Dungarvan who told us they never knew that Panadol was made in Ireland’

With 99,000 employees in 150 countries across the world, pharma firm GSK is very much a global company, but in recent years it has been highlighting its work in Ireland through its advertising campaigns here.

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