Owner of Birds Eye brand sold in €2.6 billion deal
Iglo Group, the frozen food company behind the Birds Eye brand, has been sold by Permira Funds to Nomad Holdings, a publicly-listed acquisition company in a €2.6 billion deal.
“With the backing of the Permira Funds, the company has been able to invest heavily in product innovation and brand marketing, as well as to achieve pan-European scale with the acquisition ...