Owner of Birds Eye brand sold in €2.6 billion deal

Iglo Group, the frozen food company behind the Birds Eye brand, has been sold by Permira Funds to Nomad Holdings, a publicly-listed acquisition company in a €2.6 billion deal.

Birds Eye fish fingers.

“With the backing of the Permira Funds, the company has been able to invest heavily in product innovation and brand marketing, as well as to achieve pan-European scale with the acquisition ...