Irish designer unveils gender-fluid label

Irish designer unveils gender-fluid label

Reuben Avenue proves full of eastern promise

The Irish founder and designer of luxury fashion label Reuben Avenue is gaining traction in Asian and Middle Eastern markets. Dublin-based Eoin Dillon, told The Sunday Business Post: “Most traction is now derived from the Middle East, and from countries like India where the seasonality of fashion is less relevant than in the European market.”

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