How many counties can hope to compete in an All-Ireland final? Very few.

These days, more and more, it’s all down to money. Lots of money

Bernard Brogan is a major player in Dublin's forward line

We’ve been sold a dream final. Granted, if I was buying I’d be in the market for my own side against an injury-riddled London outfit on a week of unseasonably high seas and a snap air-traffic control strike. Outside of that maybe Mayo with their desperation, Cavan with their passion, Monaghan with their famine . . . but instead the marketing departments are telling us it’s all about Kerry-Dublin, partly because of history, ...