Core pulled Facebook ads after TV revelations

Ireland’s biggest marketing communications group Core stopped advertising on Facebook last week following revelations that the platform instructs moderators not to remove some types of extreme, abusive or graphic content.

Alan Cox, chief executive of Core, which is expected to record billings of €220 million this year, said that it has zero tolerance approach when it comes to brand safety.

As a result, following the broadcast of Channel 4 Dispatches documentary on Tuesday ...