Media

Players, pundits and sponsors face uncomfortable questions ahead of World Cup

It is too late for meaningful opposition to the Fifa tournament being held in Qatar, but there is still an opportunity for participants to protest against the country’s human rights record

Ahmad Bin Ali Stadium in Doha, one of the venues for the Fifa World Cup 2022. Picture: Getty

The opening ceremony of the Fifa World Cup 2022 is now just 35 days away. This tournament is rarely without controversy, but even by the chequered standards of football’s world governing body, the awarding of the tournament to Qatar lies at an uncomfortable intersection of sport, business and human rights.

To date, the traditional pre-tournament media fervour in this corner of the world has been largely eclipsed by public condemnation of the host country’s mistreatment ...