Tricks of the trademark

Tricks of the trademark
Gerard Barrett, controller of the Irish Patents Office Picture: Dylan Vaughan

The Irish Patents Office flies under the radar, but with intellectual property increasingly valued and Brexit set to play havoc with copyright laws, it has a big role to play

For Supermac’s chief Pat McDonagh, it marked a victory for the little guy. He hailed his trademark win against global fast food chain McDonald’s on RTE radio last week as the “end of the McBully”.

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