Irish tech company OpenBack acquired by Twitter

Dublin-headquartered start-up was co-founded by David Shackleton, who was also a founder of mobile services provider, Ding

OpenBack co-founder and chief executive David Shackleton

Irish co-founded technology start-up OpenBack has been acquired by social media giant Twitter for an undisclosed sum.

Jay Sullivan, head of consumer product at Twitter said the deal will help the social media company improve its ability to deliver "the right notifications at the right time, in a way that puts people's privacy first.“

Founded in Dublin, OpenBack has developed a mobile engagement platform that helps companies send push notifications to users in a more ...