Hard Brexit will harm marketing industry, says Core chief Cox

Hard Brexit will harm marketing industry, says Core chief Cox
Alan Cox, chief executive of Core Media

A hard Brexit will have a detrimental effect on the marketing industry, according to Alan Cox, chief executive of Ireland’s largest marketing communications company, Core.

Speaking on The Sunday Business Post Media Matters podcast, which will be released on Wednesday, Cox said Brexit has caused a 4 per cent drop in the marketing industry to date.

So far, the main impact in the Irish market has come from currency fluctuations since Britain voted to leave...

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