Red letter day for Hyundai’s N

Red letter day for Hyundai’s N

The magnificent i30 Fastback N suggests the Japanese manufacturer’s fledgling performance brand could soon challenge BMW’s fabled M division, writes Matt Robinson

When Hyundai announced it was going to start a brand-new performance arm of its automotive division, called N (for Namyang in Korea and the Nürburgring in Germany, two places pivotal in the development of N’s earliest products), it seemed a daunting task.

Here was a marque that had hugely improved its image over the course of two decades, mainly by offering capable, everyday machines that were priced keenly and stocked with equipment. Suddenly...

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