Bricks-and-mortar shopping due to get hi-tech makeover

Online retail may continue to grow, but tech upgrades are en route to physical shops also

Kenneth Arthur, chief commercial officer, VisionID

When it comes to improving the shopping experience for customers, it’s as much about the back-end as it is the front.

Technology can help those on the floor, but it can also benefit customers. A more efficient back-end means more time is focused on helping customers who come through the door.

While online shopping continues to grow, there are many things traditional bricks-and-mortar stores can do that aren’t easily replicated through an app ...