The 360 degrees of customer relationship management

Jessica McIlwaine, Head of Business Solutions, PFH Technology Group

When choosing a CRM service, you would be forgiven for thinking the only focus a business should consider would be how you handle your customers and not much else. This is no longer the case and hasn’t been for a while, as CRMs now cover a multitude of areas such as HR and compliance.

For Jessica Mcllwaine of PFH Technology Group, such services are now “360 degree tools” for your business, covering all ...