Sinead Carroll's new business connects bloggers with brands
Carroll has turned a gap in the market for linking ad agencies with social influences into a new business
The past year has seen a rise in the number of Irish digital influencers declaring that individual posts have been paid for.
This means two things: first, that bloggers are starting to pay heed to the Advertising Standards Authority of Ireland code of conduct, and secondly, that more companies are working with bloggers to promote their brands.
Noting a gap in the market for a way to connect ad agencies and bloggers, Sinéad ...
