Puppy love led to merger and Europe-wide dog minding network

Timothy and James McElroy, founders of the HouseMyDog booking service for dog walkers, sitters and boarding providers

Company: HouseMyDog

Done Deal: Gudog merger

The clincher:“Today’s announcement makes strategic sense in combining our market share to accelerate our growth” - James McElroy, co-founder, HouseMyDog

HouseMyDog, the online booking platform for dog minders, has merged with Spanish competitor Gudog.

The newly merged entity will be the largest platform of dog walkers in Europe with more than 25,000 approved dog sitters across the continent. It will operate across 70 cities in Ireland, Britain, ...