Irish co-founded Limbo raises $6m from a who’s who of backers

Health and wellness service uses real-time biodata to create an individualised approach to lose weight

Limbo, which has been co-founded by entrepreneur Pat Phelan, has just launched after raising funds from a wide range of backers

Limbo, a health and wellness service co-founded by Irish entrepreneur Pat Phelan, has launched after raising $6 million in a funding round led by Hoxton Ventures and with participation from former basketball player Shaquille O'Neal.

Other backers include Intercom co-founder Des Traynor, Voxpro founders Dan and Linda Kiely, Web Summit chief executive Paddy Cosgrave, PCH founder Liam Casey and former rugby player Jamie Heaslip.

Limbo claims to be the only weight loss service available to ...