Pedal power: JCDecaux in push for ‘strong brand’ to sponsor Dublin Bikes in €750,000-a-year deal

Joanne Grant, head of the advertising giant’s Irish business, says the firm, the NTA and Dublin City Council have invested €15m over the last five years

Joanne Grant, managing director of JC Decaux’s Irish business, said the company will be going to market this month seeking a ‘strong partner’ for the Dublin Bikes Scheme. Picture: Fergal Philips

JCDecaux, the French outdoor advertising giant, is seeking a new brand to take on a €750,000-a-year contract to sponsor the Dublin Bikes scheme.

Joanne Grant, ...