Companies

Irish fintech Wayflyer expands offering

The company will offer loans to those that sell into third-party retailers and who sell on multiple platforms

Aiden Corbett, chief executive of Wayflyer, has extended the company’s remit

Wayflyer, the Irish-founded fintech, has extended its remit with a new wholesale financing product.

The company, which previously only worked with e-commerce companies, will offer financing solutions for consumer brands that sell into third-party retailers and those with an omnichannel model, or who sell through multiple platforms.

Wayflyer offers affordable unsecured loans to allow them to fund advertising and inventory in advance of selling items. It also provides detailed analytics to help clients improve their ...