Companies

British competition regulator launches green washing investigation into Unilever

The Competition and Markets Authority said the Anglo-Dutch consumer goods giant may be overstatign the environmental qualities of certain products

Unilever owns a host of household brands including Dove, Knorr, Ben & Jerry’s, and Hellmann’s

The UK’s competition watchdog has commenced an investigation into “green” claims made by the British arm of Unilever, saying it wants to ensure that consumers aren’t being misled by a company that has touted social responsibility as a selling point for goods ranging from shampoo to ice cream.

The owner of Dove, Knorr, Ben & Jerry’s, Hellmann’s and a host of other famous consumer brands may have been overstating the environmental qualities of certain products ...