Cost Of Living Crisis

Anxiety rises as consumers struggle to put brakes on spending

Latest RedC consumer sentiment study finds that 85 per cent of people are trying to cut back ahead of a costly winter, but only 51 per cent have so far managed to do so

Colm Finlay of REDC Research & Marketing: the overall sentiment towards Ireland’s economic outlook is at its most gloomy since the depths of the pandemic. Picture: Fergal Phillips

Irish consumers are worried they won’t be able to curtail spending enough to cope with rising prices according to a new study by RedC, the research company.

The firm’s quarterly consumer mood monitor found that an overwhelming majority, 85 per cent, of Irish people are trying to cut costs, but only 51 per cent have succeeded in doing so.

Colm Finlay, senior research executive at RedC, told the Business Post there were multiple factors behind ...