Motoring

Motoring: Cupra gives electrification a jolt with its youthful and sporty Tavascan

The stylish SUV is the next step of Cupra’s journey to become a contender in the new car market while the brand is trying to forge its own path

The Cupra Tavascan is an electric SUV with similar underpinnings to the VW ID.4

The Cupra brand has come a long way since it was spun off from the Seat mothership just a few years ago. Now with a growing product range and a focus on sportiness, eco-friendliness and modernity, it aims to offer something completely different from other brands on the market.

Wayne Griffiths, its British-born boss, describes Cupra as a company that doesn’t so much challenge the premium brands (indeed, he doesn’t even see Cupra as a ...