Stranger Things’ Sadie Sink is newest ambassador for Armani beauty
The 21-year-old joins actors Cate Blanchett, Regé-Jean Page, Tessa Thompson, Sydney Sweeney and Greta Ferro as faces of the luxury beauty house
Armani beauty has announced actress Sadie Sink as their newest Global Ambassador. Sink, who first appeared in the revival of Annie in 2013, will be most familiar to audiences for her depiction of Maxine (Max) Mayfield in Netflix’s hit show Stranger Things. The young actor will star in the upcoming new Armani SÌ Eau Dd Parfum Intense campaign film alongside Armani beauty Global Ambassador Cate Blanchett. The film will be directed by Amber Grace Johnson, who has already made her name shooting campaigns for Prada, Mercedes Benz, Nike, Hyundai and Rihanna’s Fenty.
“To me, Sì embodies both reason and emotion. It is an invitation to be passionate and free and to commit to total self-expression. And I see this in Sadie Sink, a talented young actor who said yes to her passion for film and acting at a tender age and whose commitment has seen her dream come true,” Giorgio Armani said.
Sadie Sink added: “I am very happy to represent Armani beauty, a brand that is in line with my approach of natural and inner beauty to feel confident and empowered. I have been using the brand products on set for years now, so it feels natural to collaborate together.”
Sadie Sink has rapidly established herself as one of Hollywood’s rising stars. She garnered global recognition for her breakout role in Stranger Things, released in 2017 and now entering its fifth and final season. In 2022, she also starred in the Darren Aronofsky A24 film The Whale, which earned her a Critics Choice nomination and will next be seen in Berlin Nobody, and most recently wrapped production on the rock opera O’Dessa. As well as the campaign film, Sink will also appear in Giorgio Armani's make-up campaigns for the brand’s foundation and lip colour ranges from autumn 2023.