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The long view: a conversation with the father of futurism

Ideas, scenarios and views. Fundamentally, that’s the life of Peter Schwartz. The senior vice president of strategic planning for Salesforce speaks to Emmet Ryan about why he doesn’t believe in virtual reality but is a huge fan of augmented reality, why companies shouldn’t seek the next Steve Jobs, and how his latest role may be his most challenging yet

Peter Schwartz: why he doesn’t believe in virtual reality, but is a huge fan of augmented reality