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Jarlath Regan: Regrets, I’ve had a few, but none like the buyer’s remorse of my seven-year-old self

Before the days of returning unwanted purchases, what presented as an opportunity of a lifetime could cost far more than the initial price

Caveat emptor: Jarlath Regan will never forget his very first experience of buyer’s regret. Picture: Fergal Phillips

Buyer’s remorse used to mean something different. It used to hit a lot harder. Growing up, if you bought something and later regretted it, ‘tough shit’ was the term used by the retailer. Now the option to return any item if you’re not 100 per cent satisfied is so firmly on the table at all times that many of us have been exploiting it while twirling our moustaches like the cartoon villains we secretly wish ...