Willie O’Reilly: Internet won’t kill radio, but lack of funding might
The popularity of both local and national stations soared during the pandemic, but their survival depends on more than just love
Radio appears to have had a good pandemic. Recent audience figures show the medium has been a constant companion to listeners across the country during this time of Covid.
Today with digitisation and the internet there is an ever increasing range of media vying for the public’s attention. And yet radio is holding its own.
The JNLR survey (Joint National Listenership Research) released just over a week ago covered the period October 2020 to October ...