COMMENT: The developer's dilemma

It’s very hard to develop homes in Dublin which are affordable to the consumer and profitable for the developer

The average cost of construction in Dublin is around 470,000

“Even in the movies, we’re always the bad guys”. That’s what one property developer told me on Tuesday afternoon in his Dublin city centre office. “We’re always the guys who fuck everything up.”

And he’s not wrong – it’s very easy to dislike property developers. Even before the crash, ‘property developer’ was a byword for avarice, myopia and self-interest. After the collapse, they moved in the popular imagination from mere fecklessness to something ...