Ad industry says it’s exploring solutions for a post-cookie world as the tech giant rules out replacing third-party data collection

Halpin Sport Sponsorship’s founder Peter Halpin has brokered a partnership between Aussie company GO Markets and the Premier League club

Adtower and Wide Eye Outdoor will offer their out-of-home services together ahead of a planned merger later in 2021

The Commercial Creative Communications course has been developed by TU Dublin and IAPI in line with changing trends in the field

Women’s Aid has teamed up with Vodafone to highlight the crisis after calls to its helpline rose 41 per cent from March to October last year

In the face of constant change, it’s remarkable how publishers and broadcasters manage to stay the course

Digital media bucked the trend last year while TV, radio, print and out-of-home advertising declined but sales after expected to grow across all media in 2021

The industry had to learn to adapt quickly in 2020, and some of the changes are here to stay

Truth, the research unit of creative agency The Tenth Man, will help advertisers reach target audiences more effectively

Christmas ads are always tearjerkers, but this year they truly remind us what we have, and what we’re missing

ICAD’s citywide public exhibition, showcasing work of Ireland’s design and advertising community, will feature projections onto buildings, digital billboards and more

The agency’s campaign for Zalando is using street murals and bus shelter ads as research reveals the power of the local audience, as well as an expected increase in city centre footfall