Unified communications: Mobile and cloud drive UC adoption

Communication service providers with roots in mobile are finding it easier to sell unified communications, especially if it’s hosted

Lines blurred between fixed and mobile operators when they moved into each other’s territory are now growing even more faint as they stake a claim on the emerging unified communications market. Three and Vodafone are leveraging their mobile roots to drive UC adoption, but the cloud also has a big part to play.

Three Ireland’s acquisition of O2 has bought the company a significant slice of enterprise communications business, but the jewel in ...