Driving value from your data

Take the first chance that you get, because you may never get another one

Dave Clarke, chief data scientist with Asystec
Simon Bell, proposition manager for Sage

Being able to drive value out of your data and make data-driven business decisions is the main reason for storing it in the first place. That’s the opinion of Dave Clarke, chief data scientist with Asystec, who goes on to say that without a 360-degree view of its customers, businesses of ...