Irish start-up HoloToyz signed up by Sega and Nickelodeon
HoloToyz uses augmented reality technology to interact with traditional toys and books designed for three to 12-year-olds
An Irish augmented reality technology start-up has secured licensing agreements with Nickelodeon and Sega to produce a range of toys.
Kate Scott and Declan Fahy, a husband-and-wife team, and Paul Cosgrave last year founded HoloToyz, which uses augmented reality technology to interact with traditional toys and books designed for three to 12-year-olds.
HoloToyz has developed animations for the apps which interact with a range of products including books, watches, wall decals and temporary tattoos. When...
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