Data storage: a smarter plateau

Alex Meehan explains how the cloud has changed the way we think about and use storage

When a company is considering how to store its data, the question to be asked is not where should you put your data but rather what do you need it to do. Picture: Getty Images/iStockphoto

Do you own a laptop or desktop computer? Is it relatively new? If so, then you might have noticed something interesting about the current generation of personal computers on the market: that the amount of storage they come with has pretty much plateaued.

Take this example. Last week, I bought an M1 Mac from Apple and paid to max out the storage to one terabyte. But here’s the thing. When I bought my last Mac ...