Monday September 21, 2020

Making It Work: Thinking outside the box helps online florist grow her business

The Galway-based Bloom in a Box delivers flowers through the post to anywhere in the country

9th August, 2020
Aveline O’Sullivan of Bloom in a Box pictured with her daughter Isabelle. Picture: Julia Dunin

Aveline O’Sullivan has combined her experience in the corporate world with her love of floristry to launch Bloom in a Box, a new online business.

The Galway woman began trading in February, incorporating a new patented design that allows her to deliver flowers by post anywhere in the country after they have been ordered online at

She came up with the idea for the venture while working in property management and...

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