Retail

‘Nike Live’ store to open in Dundrum Town Centre

The company said there will be a programme of in-person ‘experiences’ in the shop

The new Nike store will sell sport performance clothing, footwear, and accessories. Picture: Getty

Sportswear brand Nike is to open a new shop in Dundrum Town Centre this summer.

The 5,666 sq ft store, which will occupy the former BT2 space on Level 1 of the shopping centre, will be the first ‘Nike Live’ concept in Ireland.

‘Nike Live’ is designed to connect the fitness community to the city, with a programme of in-store experiences and tailored offerings, according to a statement from Dundrum Town Centre co-owner Hammerson.

The ...