Supporting start-ups to succeed on a global scale
Irish entrepreneurs are resilient, ambitious and brave – and Enterprise Ireland is there to help them succeed internationally in every way possible, writes Penny Gray
Ireland is known as a country of entrepreneurs and innovators with a can do attitude envied by many countries around the world. We punch far beyond our weight in many areas, including life sciences, ICT, fintech and agritech, and our indigenous companies have made a huge impression in key markets such as Britain, the US, Asia and the eurozone.
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This Working Life: Beware of the cultural gaps when entering new online markets
Setting up a website in a new country involves a lot more than just using a new language, there are subtle cultural and economic differences to take into account too