Body Shop and Dove launch campaign to save ban on animal testing
The beauty brands have joined animal rights groups to roll out an artist-designed initiative to fight the possible return of the testing of cosmetic products on animals in the EU
Walls and famous landmarks in four European cities have been emblazoned with a large white rabbit and a call to fight the possible return of cosmetic animal testing in the EU.
The Body Shop and Dove, two of the world’s largest beauty brands, have launched the artwork-driven campaign across Europe in support of a number of animal rights groups looking to preserve existing bans on the practice.
The two have teamed up with Peta, Cruelty ...