Swappie sales hit 30,000 in Ireland

The Finnish company, which sells refurbished iPhones, is benefiting from a scarcity of the components used to make new devices

Casper Anderson, Ireland country manager for Swappie: ‘we have seen sales increase in Ireland quite significantly already this year and more importantly we've seen sales increase in iPhone 11s and iPhone 12s.’

Swappie, the refurbished smartphone reseller, has sold 30,000 devices in Ireland since it began trading in the country 18 months ago, the company has said.

The Finnish start-up, founded by Jiri Heinonen and Sami Marttinen, buys old iPhones and refurbishes the devices in purpose-built factories before reselling them at a discount.

In 2020, the company raised €35.8 million to bankroll its expansion into several markets, including Ireland, Germany, Portugal and the Netherlands.

Casper Anderson, Ireland country manager for Swappie, told the Business Post that its new online Irish store has recorded a significant increase in phone sales in 2021.