One of the favourite times of the year for Lir

One of the favourite times of the year for Lir
Ann Murray, managing director of Lir Chocolates, at the company HQ in Navan, Co Meath Pic: Barry Cronin

M&S is to stock Larry, the Irish chocolate company’s seasonal sell-out, for a second year; Annual sales at firm around €27m, 90 per cent of it generated abroad

The pre-Easter boost in sales at Lir is a reminder for the Co Meath-based chocolate company that its business is a lot like a fashion brand: there are three distinct seasons a year and customers demand constant meaningful innovation.

Please Subscribe or Log in to continue reading

Subscribe Login

Independent journalism every day

With digital access you can read The Business Post whenever, wherever, and however you want.

  • Unlimited access to all sections of The Business Post on desktop, tablet and mobile.
  • Breaking news, comment and analysis from the best Business Post writers seven days a week.
  • Live blogs of major news events
  • Videos and podcasts from some of the industry's most respected journalists such as Tom Lyons, Susan Mitchell and Ian Guider
  • Access to The Business Post's extensive archive​

Related Articles

More from The Business Post