New shopping start-up aiming for 15 minutes of fame

Dublin-based e-commerce outfit Shuppa’s selling point is that it can get groceries to customers’ doors within a quarter of an hour

Sean Meagher, founder of Shuppa: ‘The competitor for us is your walk to the shop.’ Picture: Fergal Phillips

A start-up is offering Dubliners groceries to their door in 15 minutes as part of a new trend in e-commerce for ultra-fast deliveries.

Sean Meagher, founder of Shuppa, said that people have become used to the convenience of online food shopping during the pandemic and the ability to quickly buy a forgotten ingredient, or just order a bottle of wine, is a next step.

The business model has emerged in the last six months with ...