UPC’s latest ad campaign, which promotes its fibre powered network, has a budget of over €2 million for production and media buying. First aired on on primetime TV on Friday, July 10, the ad, called Life Flows Better With UPC, follows a day in the life of a parrot and Pixie the dog (above). Pixie goes missing, and thus begins a massive search to find the dog using broadband and social media. Once the dog...
Subscribe from just €1 for the first month!
All Digital Access + eReader
Unlimited Access for 1 Month
Then €19.99 a month after the offer period.
€149 For the 1st Year
Unlimited Access for 1 Year
90 Day Pass
Get a Business Account for you and your team