Taste of Dublin, the four-day food festival, is spending almost €200,000 on marketing this year, writes Colette Sexton.
The festival begins on Thursday and runs until Sunday. It will be advertised in print, radio, TV, online and outdoor advertising.
Avril Bannerton, the managing director at Taste of Dublin, said the marketing budget this year had increased. “The marketing strategy for Taste of Dublin has built over time, we want to reach a large audience not...
Subscribe from just €1 for the first month!
All Digital Access + eReader
Unlimited Access for 1 Month
Then €19.99 a month after the offer period.
€149 For the 1st Year
Unlimited Access for 1 Year
90 Day Pass
Get a Business Account for you and your team