Tuesday July 7, 2020

More Maximum Media podcast hits were inflated

The Joe.ie publisher’s ‘click-farm’ scandal was previously thought to have affected just one podcast episode, but other incidents have now come to light

Aaron Rogan

News Correspondent

@aarrogan
8th December, 2019

Listenership figures on a number of Maximum Media podcast episodes were falsely inflated, the Business Post has learned.

The Joe.ie publisher and media reports have previously referred to a single incident of a click farm being used on an episode of the 2017 AIB-sponsored “Capital B” podcast.

However, it has emerged this weekend that up to 13 podcast episodes were boosted following payments to a click farm in the week after each one...

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