Friday February 21, 2020

Electrifying performance by Crowley start-up €40m deal springs surprising revamp for Jaguar

Daniel Murray

Business Reporter

@danieltmurray
19th May, 2019
Norman Cowley (passenger seat) and Uryk Dmyterko (driver’s seat) in the E Type Jaguar which will be co-manufactured by Evolution and Electrifi

Entrepreneur Norman Crowley has struck a deal to produce an electric classic Jaguar car with a price tag of €850,000.

Crowley’s new electric car company Electrifi signed the five-year deal with British-based Evolution to produce bespoke electrified Jaguar E-Types for the highest end of the car market.

The deal is worth some €40 million to Crowley’s newest start-up.

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